This story was originally published on Style Homepage on Oct. 11, 2016 by Cathi Aycock. This is a first look at our new merchandise, which will be available online only here beginning 10/17.
On a recent trip to North Carolina, I noticed a man wearing a Puckett’s Grocery hat and asked if he was from Tennessee.
Nope, he was a North Carolinian, but snagged a hat when he came to town on vacation.
First look at new Puckett’s merchandise, including hats in brown, orange and green, $18 available Monday, Oct. 17 online at store.puckettsgro.com and in Puckett’s restaurant beginning Nov. 1.
For locals, wearing Puckett’s swag (hats and tees) is part of living in Middle Tennessee. We love showing our affinity for eating local and supporting great eateries. For tourists, the locally produced merchandise is a chance to take home a piece of an iconic food destination.
While we love the standard Puckett’s merchandise offerings, we are excited to share a sneak peek at the newest designs for hats, tees and a few new items from the folks at Puckett’s Gro. & Restaurants.
The goods are available starting Monday, Oct. 17 only online at Puckett’s Grocery. Then, on Nov. 1, all the new items will Puckett’s Grocery shelves.
“We added bibs, canvas bags and new designs in our hats and tees to our merchandise mix,” explains Rachel Layton, the marketing director behind all of the A. Marshall Family Foods restaurants and products.
The bibs are an especially timely addition to the mix according to Layton.
The Puckett’s family is growing with new babies so a Puckett’s bib was a natural to add to the merchandise mix. Puckett’s Bib, $8, available Monday, Oct. 17 only online at store.puckettsgro.com and in all Puckett’s locations starting Nov. 1.
“Our brand is growing and so is our Puckett’s family. Emily and Claire, company founder Andy Marshall’s daughters are adding to their little families as well. Emily gave birth to twin boys earlier this year and Claire is due with her second child any day,” says Layton. “The bibs were just another way for us to keep incorporating the family story.”
The other new offering, two new canvas bags were inspired by the brand and its roots in the grocery business.
Canvas bag with two different logos, $15, available Monday, Oct. 17 online only at store.puckettsgro.com and in all Puckett’s locations starting Nov. 1.
“We are paying homage to the original Puckett’s Grocery with canvas bags that are functional enough to use when you are headed to the grocery or Farmer’s Market–but cool enough to carry your daily clutter with a little Middle Tennessee Puckett’s love,” says Layton.
Layton, who designed the new merchandise with the local graphic design firm Twine Graphics, says the new tee shirts offer comfortable, on-trend pieces that are uniquely Nashville and Middle Tennessee.
The new Low & Slow tee is an insider reference to the famous Memphis-style barbecue that Andy Marshall is known for, while the new hats feature a simplified design that feels modern and fresh.
The Low & Slow tee, $20, available Monday, Oct. 17, only online at store.puckettsgro.com and in all Puckett’s locations starting Nov. 1.